New to New York

Today on the bus, two people who must be new to New York stood in front of me, carrying a whole cardboard tray of Dunkin Donuts coffees. Okay, so my question is, why they would choose to buy at Dunkin Donuts instead of at the organic coffee and cookie place two doors up the block? Don't they know that they are not only supporting a huge conglomerate that is threatening to chew up the character of the neighborhood, but also destroying the environment with FIVE jumbo styrofoam cups? Why would some character-less, plastic, fastfood franchise appeal to them more than a comfortable, neighborly place? Do they honestly believe that the coffee is better??? Or are they robots programmed to get coffee only in places that are registered in their regional American minds??? I don't understand.